Penelope Disick’s Dazzling Wine-Colored Hair Debut and Viral TikTok Antics with Brother Reign
Penelope Disick, the nine-year-old daughter of reality television luminaries Kourtney Kardashian and Scott Disick, recently made headlines with a striking new look and a charmingly humorous interaction with her younger brother, Reign Disick. Showcasing her evolving personal style, Penelope debuted a vibrant, wine-colored hair transformation in a new TikTok video that quickly captivated her extensive online following. Beyond the aesthetic reveal, the clip featured a playful, relatable message directed at seven-year-old Reign, highlighting the delightful dynamics of sibling banter that resonate universally.
The viral TikTok post served as a dual reveal: not only did it introduce Penelope’s bold new hair color – a rich, deep red hue reminiscent of fine wine – but it also offered a glimpse into her witty personality. In the video, Penelope humorously teased her younger sibling, aligning herself with a popular audio trend on the platform. The accompanying text overlay read, “When my brother says where is your candy stash I say–”, followed by Penelope expertly lip-syncing the words, “I know something you don’t … I know something you will never know!” This lighthearted taunt perfectly encapsulated the spirit of sibling secrecy and playful rivalry, drawing smiles from viewers worldwide.
Penelope’s fashion choices in the TikTok video were just as noteworthy as her new hairstyle. She effortlessly blended comfort with celebrity-kid chic, sporting an oversized blue sweatshirt adorned with an adorable cartoon dog motif on the front. This was paired with casual light blue pants, embodying a relaxed yet stylish aesthetic popular among her generation. Completing her trendy ensemble, Penelope wore a sleek black hat that sometimes covered, then dramatically revealed, her newly dyed, long, deep red locks. Her overall look demonstrated a keen eye for current youth fashion trends, cementing her status as a young style icon.
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Penelope’s decision to transform her hair was first revealed in a separate TikTok video on December 27th, shortly after the Christmas holidays. This marked a significant change from her natural brunette hair, signaling a desire for a fresh, bold start. In that initial reveal, she immersed herself in the popular “To The Salon” TikTok trend, offering a fascinating, behind-the-scenes look at her hair makeover process. The video meticulously documented every step, from her hairstylist delicately applying the rich, red dye to her strands to the final blow-drying of the finished, perfectly coiffed hair. This transparent approach to sharing her beauty transformation allowed her audience to engage with her journey on a more personal level, appreciating the effort and artistry involved in achieving such a striking new look.
The choice of a wine-colored hue is particularly notable, showcasing a sophisticated yet playful side to Penelope’s developing personal style. Red hair, especially in deep, luxurious shades like burgundy or merlot, has long been associated with confidence, creativity, and a touch of daring individuality. For a young girl navigating her identity, experimenting with hair color serves as a powerful form of self-expression and a fun way to explore different facets of her persona. It’s also worth noting that this isn’t Penelope’s first venture into the world of red hair; she had previously dyed her hair a similar vibrant shade in August 2021, indicating a genuine fondness for bolder, more adventurous aesthetics that clearly suit her effervescent spirit.

Penelope’s vibrant presence on TikTok truly blossomed after she and her mother, Kourtney Kardashian, decided to make their joint account public in November. Since then, the platform has become a dynamic canvas for Penelope to express her spirited personality, engage in playful interactions with her family, and showcase her understanding of trending memes and popular audio snippets. This decision to open their joint account has provided fans with an unvarnished, authentic glimpse into the daily life of a celebrity child, offering a refreshing contrast to the often meticulously curated content found on other social media platforms.
Her content is consistently diverse and thoroughly entertaining, resonating deeply with a young, digitally-native audience. A notable example occurred on December 8th, when Penelope participated in a widely popular TikTok meme that humorously depicted morning routines. The video began with a comically exaggerated scream, as Penelope applied a thick, chunky green face mask, her hair whimsically gathered into a scarf, while the camera chaotically shook to heighten the comedic effect. This willingness to embrace self-deprecating humor and appear less-than-glamorous for the sake of a laugh demonstrates her authentic connection to the platform’s culture. In a clever transition within the same video, she then appeared with a more polished look, sporting chic braided pigtails and a casual tee shirt, perfectly lip-syncing to Timbaland’s iconic verse in the Aaliyah classic “Are You That Somebody?” Adding a relatable, self-aware touch, she captioned the post, “Mom is staring at me,” a nod to the humorous, sometimes watchful eye of a parent.
The joint TikTok account, a collaborative effort between Kourtney and her daughter, is a treasure trove of endearing family moments that deeply resonate with their extensive follower base. It frequently features Penelope engaging in lively lip-sync battles and dance challenges with her equally popular eight-year-old cousin, North West, who is also a prominent figure in the celebrity kid sphere. These interactions highlight their close bond and innate understanding of the latest TikTok trends. Furthermore, the account often showcases Penelope goofing around with her older brother, Mason Disick, who is eleven, providing charming glimpses into their typical sibling banter, playful antics, and the genuine affection they share. These unscripted moments offer a refreshing and humanizing look at the dynamics within the famously large Kardashian-Jenner family.
Beyond the delightful sibling and cousin interactions, the account also provides sweet and candid moments involving Kourtney and her fiancé, Travis Barker. Penelope’s TikToks have occasionally captured Kourtney and Travis sharing affectionate glances or a tender smooch in the background, subtly integrating their loving relationship into the family-focused content. These candid snippets beautifully reinforce the image of a blended, supportive, and joyful family environment, further endearing them to their audience. The undeniable appeal of Penelope’s TikToks lies in their authenticity, the joyous, unvarnished look they offer into her childhood, influenced by both her famous family and her own rapidly blossoming individuality, making her a relatable and engaging presence online.
The burgeoning presence of celebrity children like Penelope Disick on platforms such as TikTok underscores a significant evolution in how public figures interact with their audience and how fame is navigated in the digital era. These young stars, often guided by their parents, are strategically leveraging social media to cultivate their own unique brands and establish direct connections with a generation that values authenticity, humor, and relatability above all else. Penelope’s bold wine-colored hair, her playful teasing of Reign, and her hilarious participation in viral memes are far more than mere fleeting moments; they are integral pieces of content that actively contribute to her growing public persona, showcasing her evolving style, dynamic personality, and burgeoning influence in the digital landscape.
For devoted fans and casual observers alike, following Penelope’s journey on TikTok offers an exclusive and charming window into the life of a child growing up in the intense spotlight of Hollywood’s most famous families. Her willingness to experiment with her look, whether it involves a dramatic new hair color or a trendy, expressive outfit, distinctly sets her apart and makes her a highly relatable figure for countless young people exploring their own identities and self-expression. Her engaging content also serves as a compelling testament to the immense power of social media in shaping cultural trends and influencing personal style, even from a remarkably young age. As Penelope continues to grow and explore her boundless creativity, it is abundantly clear that her TikTok account will remain a captivating platform for her unique self-expression and a powerful tool for connecting with a vast, global audience.