Blake Lively Trades Blonde for Fiery Red in ‘It Ends With Us’

Blake Lively’s Striking Red Hair Transformation for *It Ends With Us*: Unveiling Lily Bloom’s Iconic New Look

Blake Lively, renowned for her signature golden-blonde tresses, has dramatically transformed her appearance, captivating fans and media alike with a fiery reddish-brown hair color. This striking new look is not a permanent personal style change but rather a dedicated embrace of her character, Lily Bloom, in the highly anticipated film adaptation of Colleen Hoover’s bestselling novel, It Ends With Us. The profound shift in her aesthetic, seen recently on set in New York City, marks a significant moment for the actress and further intensifies the buzz surrounding this much-awaited literary adaptation.

Just days before stepping into the shoes – and hair – of Lily Bloom, Lively was photographed with her quintessential blonde locks, highlighting the swift and professional nature of her transformation for the role. This ability to seamlessly transition between her public persona and on-screen characters underscores her commitment to her craft and keeps her audience on the edge of their seats, eagerly awaiting each new development from the production.

Blake Lively Embraces Red Hair as Lily Bloom on the Set of *It Ends With Us*

The first public glimpses of Blake Lively as Lily Bloom emerged on Monday, May 15, in the bustling streets of New York City. The 35-year-old actress, celebrated for her radiant honey-blonde hair that has become synonymous with her image over the years, was seen sporting a distinct reddish-brown hue. This particular shade aligns perfectly with the description of Lily Bloom, a character known for her unique and memorable appearance in Colleen Hoover’s emotional narrative. The transformation itself speaks volumes about Lively’s dedication to embodying the essence of her character, ensuring that every detail, down to her hair color, resonates with the book’s loyal fanbase.

Blake Lively filming 'It Ends With Us
Blake Lively rocks red hair while filming ‘It Ends With Us’ on May 15, 2023 (Photo: Elder Ordonez / Shutterstock / SplashNews)

On set, Lively was observed in a chic, yet understated brown fit-and-flare dress, a style that complements Lily Bloom’s character, who navigates the complexities of starting a new life and opening a flower shop. The reddish-brown hair, believed to be a meticulously crafted wig, adds an authentic layer to her portrayal, allowing her to dive deep into the character’s world without committing to a permanent hair dye. This strategic choice not only serves the immediate needs of production but also highlights the careful planning involved in adapting such a beloved literary work to the screen. The buzz generated by these initial set photos confirms the immense anticipation for the film, with fans scrutinizing every detail to ensure their beloved characters are brought to life faithfully.

From Eras Tour Blonde to Filming Red: A Seamless Transformation

The swiftness of Blake Lively’s hair transformation is truly remarkable. Just three days before she was spotted on the set of It Ends With Us with her new reddish-brown locks, she was photographed attending Taylor Swift’s electrifying Eras Tour concert. Accompanied by her two oldest children with Ryan Reynolds, James, 7, and Inez, 6, Lively was seen with her characteristic blonde hair, enjoying the spectacle alongside her close friend, Taylor Swift. Footage of them exiting the backstage area, widely shared across social media platforms here, clearly showed her natural blonde color, underscoring just how quickly actors must often adapt their appearance for demanding film schedules.

This quick change further cements the understanding that her red hair is indeed a temporary measure for the film, likely achieved through a high-quality wig. Lively’s iconic blonde hair has been a cornerstone of her public image and many of her most memorable roles, including Serena van der Woodsen in Gossip Girl. It’s a look that fans have come to associate with her glamorous and vibrant personality. The contrast with her recent red hair for *It Ends With Us* is therefore all the more striking, demonstrating her versatility as an actress willing to shed her familiar appearance to fully inhabit a new character. This versatility is precisely what makes her a compelling choice for a character as complex as Lily Bloom.

Blake Lively
Blake Lively arrives at the Tiffany Store opening on April 27, 2023 (Photo: Gregory Pace/Shutterstock)

Her appearance at the grand re-opening of Tiffany’s New York City store just a few weeks prior also showcased her enduring blonde aesthetic. These public appearances provide a clear timeline, emphasizing the meticulous planning and dedication required for an actress to transition so rapidly and convincingly between her personal and professional roles, especially when preparing for a character as beloved as Lily Bloom.

Behind the Scenes: Blake Lively’s Dual Role and Co-Star Justin Baldoni

Blake Lively’s involvement in It Ends With Us extends beyond her acting role as Lily Bloom; she is also serving as an executive producer for the film. This expanded creative input highlights her growing influence in Hollywood and her commitment to shaping the narrative of this crucial adaptation. Working alongside her is Justin Baldoni, who not only stars as the neurosurgeon Ryle Kincaid, Lily’s enigmatic love interest, but also takes the helm as the director of the film. This powerful duo brings a unique collaborative energy to the set, with both actors deeply invested in bringing Colleen Hoover’s intricate story to life with authenticity and respect.

On the same Monday filming day in New York City, Lively and Baldoni were seen capturing scenes together. Blake, in her aforementioned brown fit-and-flare dress and reddish-brown wig, embodied Lily’s practical yet hopeful spirit. Justin, dressed in an all-black ensemble, was photographed sitting on a stoop behind her, a visual representation of their on-screen dynamic. Their partnership, both in front of and behind the camera, is poised to deliver a nuanced and powerful cinematic experience, allowing for a cohesive vision that balances the emotional intensity of the novel with compelling visual storytelling. As executive producer, Lively can lend her artistic vision and understanding of character to every aspect of the production, ensuring the film remains true to its source material while captivating a global audience.

Blake Lively filming 'It Ends With Us
Blake Lively and Justin Baldoni filming ‘It Ends With Us’ in New York City on May 15, 2023 (Photo: Elder Ordonez / Shutterstock / SplashNews)

The Age-Old Debate: Casting Choices and Fan Expectations for *It Ends With Us*

Despite Blake Lively’s status as a beloved star, her casting in It Ends With Us was met with some initial criticism, primarily concerning the age discrepancy between the actress and the character of Lily Bloom. In Colleen Hoover’s novel, Lily is introduced as a 23-year-old college graduate establishing her life and career. Blake Lively, at 35 years old at the time of casting, is notably older than the character she portrays. This difference sparked a passionate debate among the book’s devoted fanbase, particularly on social media platforms like Twitter.

“There comes a point when actors and actresses must be real with themselves.. because why is old a** Blake Lively playing Lily? I would have loved to see a fresh face,” one critic tweeted in January after the casting announcement. Another sentiment echoed, “I love Blake Lively, but in my personal opinion, she is too old to play Lily in It Ends With Us,” wrote a fan, with dozens more expressing similar concerns. This debate highlights the intense scrutiny and emotional investment fans have in adaptations of their favorite books, especially those with such a massive and dedicated following as Colleen Hoover’s work.

However, many staunch supporters argue that an actor’s age is less important than their ability to capture the essence and emotional depth of a character. Blake Lively’s extensive acting career, particularly her ability to portray strong, complex women, suggests she has the range to bring Lily Bloom’s challenging journey to life. The character of Lily faces significant trauma and makes difficult choices, requiring a nuanced performance that perhaps an actress with Lively’s experience can deliver. Her star power also ensures a broader reach for the film, introducing Hoover’s powerful story to an even wider audience. Ultimately, the success of her portrayal will lie in her performance, and with the commitment already evident in her physical transformation and executive producer role, anticipation remains high for her take on Lily Bloom.

Diving Deep into Colleen Hoover’s *It Ends With Us*: The Story of Lily and Ryle

It Ends With Us is based on the phenomenal bestselling novel by Colleen Hoover, a literary sensation that has captivated millions of readers worldwide, particularly through its widespread popularity on BookTok. The story centers on Lily Bloom, a young woman who, after moving to Boston and opening her own flower shop, meets the charming neurosurgeon Ryle Kincaid. Their immediate and intense attraction quickly blossoms into a passionate relationship. However, as their connection deepens, old wounds from Ryle’s past begin to surface, challenging their bond and forcing Lily to confront difficult truths about love, abuse, and the cycles of violence she witnessed in her own childhood.

The novel is renowned for its unflinching exploration of sensitive and complex themes, including domestic violence, generational trauma, and the courage it takes to break destructive patterns. It offers a raw and honest portrayal of the choices individuals are forced to make when love becomes intertwined with pain, making it a powerful and profoundly moving reading experience. Colleen Hoover’s masterful storytelling resonates deeply with readers, creating a narrative that is both heartbreaking and ultimately empowering. The immense emotional impact of the book places a significant responsibility on the film adaptation to handle its sensitive subject matter with care and authenticity, ensuring that the core messages of resilience and self-preservation are conveyed effectively to a cinematic audience.

Anticipation Builds: What to Expect from the *It Ends With Us* Film

With Blake Lively at the helm as both lead actress and executive producer, and Justin Baldoni directing and co-starring, the film adaptation of It Ends With Us is quickly becoming one of the most eagerly awaited cinematic events. The combination of a globally beloved novel, a compelling cast, and a dedicated production team promises to bring Colleen Hoover’s poignant story to life on the big screen in a truly memorable way. While a release date for the film has yet to be officially announced, the ongoing production and the glimpses shared from the set continue to fuel excitement and speculation among fans.

The transformation of Blake Lively into Lily Bloom, epitomized by her striking red hair, is just one facet of what promises to be a powerful and emotive film. Audiences can anticipate a raw, honest, and ultimately inspiring portrayal of Lily’s journey, exploring themes of love, loss, and the strength found in breaking cycles of adversity. As filming progresses, the world watches with bated breath, eager to witness how this beloved narrative translates from page to screen, offering a new dimension to a story that has already touched countless hearts.